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I analyze all success-critical aspects of your app, benchmark your KPIs and contribute my years of experience in app optimization.


The foundation for future app success lies in the concept. Product owners often have neither the time, nor the experience, nor the confidence on the part of management to create a convincing and feasible concept. I support your team in this or take on the conception myself.

Subscription Best Practices

I optimize your subscription business and help you tap into new sources of monetization. I benchmark their KPIs against the most successful subscription-based apps in the App Store. And I share best practices with them to acquire, retain and win back more subscribers.

Onboarding Optimization

The importance of a good registration and onboarding flow is often underestimated. Your users won't even see all the great content and features of your app if they don't clear this first hurdle. I analyze and optimize your onboarding flow based on years of experience with the best converting apps.

Conversion Analytics

The better your conversion rates, the faster you can scale. I analyze and benchmark the most important conversion rates like page view to download, download to registration, registration to trial or paid and help you to improve them. 

Feel free to contact me for a non-binding initial consultation.

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