Tom Sadowski
Tom Sadowski is one of the most sought-after app experts in German-speaking countries.
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With his rare mix of marketing expertise and app business insights, he supports companies and founders on their path to app success.
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He was shaped by his time at Apple , where he was initially responsible for marketing for iTunes in Central Europe and then for the app business in German-speaking countries for over five years. Since then, he has worked closely with some of the most successful app founders and has helped many of them to establish themselves in the app business worldwide.
Over the years of his consulting work, he has discovered many recurring patterns that distinguish successful from less successful app companies and shares his experiences and methodologies with his clients in workshops, lectures and keynotes.
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His book App Store Confidential is a Spiegel bestseller and was number one in the German Amazon charts shortly after publication. The book attracted media attention in 2021 when - triggered by an article in Die Zeit - numerous international and national media such as CNN, CNBC, Der Spiegel, Handelsblatt and many others reported on it.
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Born in Bremen, influenced by Hamburg and Berlin, Tom now lives with his family near Munich. He is an enthusiastic skier, a big Barcelona fan and loves good music, good food and, of course, good apps.
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Credentials